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Medical Coding News Archives

Competition for Best Bill Redesign Is Launched

June 22, 2016:

The May 10, 2016, Federal Register announced a competition for redesigning the medical bill to make it less complex. The goal is to increase patients’ understanding of the various bills they receive, often for the same episode of care, and improve their experience of the entire medical billing process.

The competition, called “A Bill You Can Understand,” will award $5,000 to each of two winners. One prize will be awarded to the person who submits the best redesign of the bill itself, and one to the creator of the most transformational approach to the entire or a portion of the medical billing process.

AARP is sponsoring the competition, which is being administered by Mad*Pow, a design agency specializing in customer experience. Entrants will have until August 10 to submit their redesigns to the challenge website at www.abillyoucanunderstand.com. Winners will be announced the last week of September.

Specifically, the Department of Health and Human Service (HHS) is looking for a more readable bill that is easier for consumers to understand, as well as an improved billing process that enhances the health care consumer’s financial experience. Submissions must include the following:

• A written summary of the design concept for the improved bill and the principles it follows

• A patient “journey map” that illustrates the billing experience from the patient’s perspective

• A visual illustration of the concept

• A short video explanation (less than 3 minutes) of the submission

HHS is looking in particular for explanations of how a new design will empower patients to understand the financial information on the bill and take positive action. Currently, even after carefully reading a bill, many patients remain unsure what their insurance owes, what they owe, and why.

Each entry must:

• Contain all necessary data and information

• Incorporate useful and understandable patient-facing materials

• Adhere to plain language guidelines

• Contain transparent data

• Embody a unique and creative solution

Additional criteria for both prizes include addressing issues and opportunities related to the bill design or billing process as well as incremental or future forward innovation and alignment with modern consumer expectations.

More details regarding these criteria can be found on the Challenge website: http://www.abillyoucanunderstand.com.

The winning designs will be showcased at the Health 2.0 Annual Fall Conference in September and will appear on the Challenge website. In addition, the following organizations, representing 10 million patient visits per year, have committed to testing or implementing the designs for their patients:

• Cambia Health Solutions, in Portland, Ore.

• Geisinger Health System, in Danville, Pa.

• INTEGRIS Health, in Oklahoma City, Okla.

• The MetroHealth System, Cleveland

• Providence Health & Services, Seattle

• University of Utah Health Care, Salt Lake City


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